This phenomenon is known as the Korean wave, or Hallyua term coined in the 1990s as Korean shows began gaining popularity in China. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Show sources information Having the biggest library doesn't mean having the best catalog, though: The US and Canada actually have the joint lowest average IMDb rating (6.95), while Azerbaijan, Portugal, Georgia, Ukraine . I don't have very many coworker at my job but I found out one of them loves K Dramas too. As many people overseas noticed K-culture and its value, they are digging hidden gems too which never caught interest from people before," she added. Japan, long regarded to be the purveyor of cool in Asia, wasnt immune to the K-drama craze either. Here's a list of 11 top-rated K-dramas in 2020 and 2021. K-dramas have also dramatically (no pun intended) boosted tourism to South Korea, with a 2017 Korea Tourism Organization survey finding thatroughly half of foreign tourists in South Korea decided to visit the country after watching Korean dramas and films. The lack of violence and sex in K-dramas helped spread their popularity to other countries across the Middle East, including Egypt, Turkey, Bahrain, the UAE, Iraq, Qatar, and Saudi Arabia. One can only assume that figure is much, much higher now. Brain and Pachinko, later this year, and the latter working with local producers to create more Korean content. Streaming services have made television more globalized where it's easy to watch a show from another country, but MacDonald believes one reason for the popularity of K-dramas is because they blend genres like K-pop does. Though K-dramas have recently taken off in the States, theyve been popular in Asia for years. This household appliance maker could see a technical bounce back from lows. Young audiences now lead the trend of actively using different kinds of platforms to consume content, says Sarah Kim, SVP of Content Business and Regional GM for Asia at Viki. Apple TV+ and Disney+ are following suit, with the former adding at least two of its original K-dramas, Dr. Most Korean dramas showcase the exquisiteness of Korean cuisine, influencing its viewers to crave the experience of Korean food. Granted I'm a 38 year old white guy in Missouri. The Secret Gardenis a romantic comedy about a wealthy man who swaps souls with a poor stunt woman forcing both of them to learn about how different their worlds are. Your Reason has been Reported to the admin. In November of the same year, another band, Big Bang, drew a crowd of 14,000 in Peru and then a similar number in neighbouring Chile (Briceno, 2013). Because of this, networks and production studios are able to try new and refreshing material beyond romantic comedies and family dramas, as well as explore multiple ways to introduce it not only in Korea but also outside of Korea., Were also starting to see more K-dramas being renewed for multiple seasons, much like American TV shows. BrainandPachinko, later this year, and the latter working with local producers to create more Korean content. A paid subscription is required for full access. Please create an employee account to be able to mark statistics as favorites. There are 500 Korean drama series and shows available on Netflix in India [Photo courtesy of Suparna Sharma] . In fact, K-dramas have long been one of the key drivers of the Korean Wave, or Hallyu, a term believed to have been first coined by Beijing journalists in the 1990s to refer to the growing popularity of K-dramas, K-pop, and other Korean cultural exports. Korean Dramas, Films and even K-Pop are becoming more and more popular in America and other countries. They are popular worldwide, especially in Asia, partially due to the spread of Korean popular culture (the "Korean Wave") and their widespread . K-drama brought to life! For the unacquainted, Korean dramasK-dramas for shortare South Korean scripted TV shows. Thatsthe power of Korean drama.. Joven's study revealed that the following are the most popular dishes among the Filipino respondents surveyed, who found similarities between Korean and Filipino dishes: kimchi as the "number one side dish," bulgogi as barbecue or grilled meat, bibimbap as a scrumptious rice bowl, japchae as the Korean . Popular Korean songs used as part of a soundtrack could also increase the popularity of a Korean drama. Six dizi were pulled, at a cost to MBC of $25m. The rupee, too, declined to its lowest in more than four months amid an evident softness in local risk assets. I'm from the Philippines, and kdramas here are popular (at least from the middle-class perspective). Most consist of a finite number of episodes (often between 16 and 24, though someespecially family-oriented and historical dramasrun for 50-plus) and are usually completed in a single season, with a few notable exceptions (more on that later). popularity of all things Korean, from pop bands to fashion, continued to grow and spread throughout the Asian continent. As a Premium user you get access to the detailed source references and background information about this statistic. As President Kim Young-Sams administration ushered in a new era of globalization, many young South Koreans also traveled abroad and brought back what they had learned overseas, contributing to the countrys cultural rebirth. I just hate most US content. (2022). These platforms also formed distribution relationships with Netflix and Hulu, which allowed them to reach even more audiences. statistic alerts) please log in with your personal account. While there are many different factors that have contributed to the rise of Korean pop culture all over the world, a common thread that runs through all facets of the Korean Wave is South Koreas openness to learning from other cultures, successfully combining elements of the East and West to create something new with mass appeal. Actor Kim Soo Hyun also sang the song You are the One for the drama series showing off his singing talent! She have some very stunning pieces. This is usually a death knell for a pop performer aspiring to global status. That Winter, the Wind Blows. Created by Kim Ga-ram and Jung Won, it revolves . Pinocchio sold to Youku Tudou in China for $280,000 per episode making it the highest paid per episode for a Korean drama! Hearst Magazine Media, Inc. All Rights Reserved. South Koreans decode the rising global popularity of K-dramas With all things Korean -- drama, cinema, music, beauty products, and food -- going global, it is believed the reason behind the content gaining momentum is the competence of the Korean industry in studying and replicating what people have liked in the past. Votes: 9,443. The upcoming horror drama will follow a group of high school students who become trapped inside the school when a zombie virus spreads through the populous. When former South Korean president Roh Moo-Hyun visited Mexico back in 2005, a group of local K-drama fansstaged a rallyoutside his hotel begging him to send Korean actors Jang Dong-Gun and Ahn Jae-Wook on a visit. South Korea has quietly become Hollywoods biggest competitor, churning out wildly popular music, TV dramas, and beauty and fashion trends with global appeal. Welcome! Second and this is the big head-scratcher at the end of. 1 in Netflix U.S. most-watched and also occupies one of the top two spots in more than 70 other countries and territories' Netflix platforms. Because of this, networks and production studios are able to try new and refreshing material beyond romantic comedies and family dramas, as well as explore multiple ways to introduce it not only in Korea but also outside of Korea., Were also starting to see more K-dramas being renewed for multiple seasons, much like American TV shows. The Korean government considers . K-dramas are generally known for having high production value, intense and often engrossing storylines, and quality acting that helps build an emotional connection between the characters and the audience. My Love from Another Star (2013-2014) Do Min-Joon, an alien that came to our planet 400 years ago, will be able to return to his planet in 3 months, but when he meets famous actress Chun Song-Yi, all the centuries he spent distancing himself from humans come to an end. Korean dramas ( Korean : ; RR: Han-guk deurama ), more popularly known as K-dramas, refer to television series in the Korean language that are made in South Korea . FYI, this is . Moonlight Drawn by the Clouds is a story and youth romance set during the 19th-century Joseon Dynasty starring Park Bo Gum and Kim Yoo Jung. 2. Then 2020 happened and turned out to be a milestone year for K-dramas. In fact, K-dramas have long been one of the key drivers of the Korean Wave, or Hallyu, a term believed to have been firstcoined by Beijing journalists in the 1990sto refer to the growing popularity of K-dramas, K-pop, and other Korean cultural exports. You can find some of her writings at reginakim.com. If ratings are low, the shows creators will change the plot, and if ratings are high, they might decide to extend the number of episodes from, say, 16 to 24, Jin explains. When the pandemic brought international travel to a halt and forced the nation to shelter in place, many leaned on entertainment to explore the world beyond the confines of their homes. And perhaps no country has shone brighter in the global spotlight over the past year and a half than South Korea. and the country's largest TV networks competed intensively for the rights to the latest Korean serials.28 2005 was an important year for Hallyu, and commonly viewed by many as . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. A2011 reportby the Korean Culture and Information Service noted: In many Asian cities, Korean dramas seem to be influencing lifestyles and consumer behavior, which speaks to their cultural appeal. A lot of things fit into it. Access to this and all other statistics on 80,000 topics from, Show sources information Surprisingly, I know a handful or so that watches KDrama. We are all 30 plus, too. 1. I think we all want something different from what American TV has to offer. As President Kim Young-Sams administration ushered in a new era of globalization, many young South Koreans also traveled abroad and brought back what they had learned overseas, contributing to the countrys cultural rebirth. Profit from the additional features of your individual account. Most Subscribed Streaming Services in 2023. Been there. Yeah, people look at me funny when I say I like kdramas. Please do not hesitate to contact me. Since then, the Korean Wave has rapidly spread to all corners of the globe, but its difficult to pinpoint exactly when K-dramas began catching on outside of South Korea. By: PTI marinarestaurangen grisslehamn; May 28, 2022 . A Korean Odyssey. Korean contents are currently dominating most of the TOP 10 trending on Netflix in various countries. The global moment that Korean pop culture is having is no accident - from boy band BTS to Oscar-winner Parasite to Netflix's Squid Game, South Korea's cultural export have built-in universal . Original question: "How popular do you think Korean dramas are in your country at the moment? A few sources claim that the group has over 90 million fans worldwide, based on their social media accounts. Heirs depicts the friendships, rivalries, and love lives of young, rich heirs led by Kim Tan (played by Lee Min Ho) and a girl named Cha Eun Sang (played by Park Shin Hye). He also is an avid gamer in real life too! ", Korean Foundation for International Cultural Exchange, Popularity of South Korean dramas worldwide as of December 2021 Statista, https://www.statista.com/statistics/999239/south-korea-korean-drama-popularity-worldwide/ (last visited March 02, 2023), Popularity of South Korean dramas worldwide as of December 2021 [Graph], Korean Foundation for International Cultural Exchange, February 14, 2022. A spokesperson at Netflix revealed that viewing of Korean content across Asia increased fourfold in 2020 compared to 2019. But perhaps it is the impressive ability of Korean pop culture to adapt and be shaped by outside influences that has given it the widespread popularity it enjoys today. Be sure to check out our sidebar for helpful info and resources! Get full access to all features within our Business Solutions. The drama that brought together the beloved andnewlywed #Songsongcouple and shippers were ecstatic everywhere! Learn more about how Statista can support your business. Stateside, K-dramas have spawned American remakes such as The Good Doctor (now in its fifth season) and inspired a number of online communities on Facebook and Clubhouse. 12. Values of loyalty, devotion, and sacrifice have tugged at the heartstrings of non-westerners. If you are an admin, please authenticate by logging in again. The widely-praised drama was written by Kim Eun Sook, who also wrote the popular series The Secret Garden, The Heirs, and Descendants of the Sun! Even if the characters in a K-drama are conversing in a language you dont understand, the production itself is often compelling enough to coax you into overcoming the one-inch-tall barrier of subtitles, as famously referenced by Korean filmmaker Bong Joon Ho. A 2011 report by the Korean Culture and Information Service noted: In many Asian cities, Korean dramas seem to be influencing lifestyles and consumer behavior, which speaks to their cultural appeal. Even if the characters in a K-drama are conversing in a language you dont understand, the production itself is often compelling enough to coax you into overcoming the one-inch-tall barrier of subtitles, as famously referenced by Korean filmmaker Bong Joon Ho. Several food-inspired dramas followed, such as "Let's eat," "Pasta," "Gourmet" and "Baker King Kim Tak-gu," to name a few. With this law, anyone who uses, stores, or distributes foreign cultural content from South Korea and other countries, could be punished by paying fines . Korean Foundation for International Cultural Exchange. Crash Landing on You. To put it plainly, K-dramas make us feel less alone and often successfully tap into our shared human experiences and emotions. And as viewers ran out of shows to watch, many of them stumbled upon Korean dramasand have been hooked ever since. Profit from the additional features of your individual account. And perhaps no country has shone brighter in the global spotlight over the past year and a half than South Korea. I have also been watching for about 10 years! Copyright 2023 Bennett, Coleman & Co. Ltd. All rights reserved. I was so sad when Dramafever shut down. Thankfully!! Accessed March 02, 2023. https://www.statista.com/statistics/1136285/viewers-of-korean-tv-and-movies-worldwide/, Ampere Analysis. Today, the "K-Wave" (Korean Wave or Hallyu) has gained global popularity, seen everywhere from Korean TV shows and films on media service platforms to pop artists' videos and games. Most consist of a finite number of episodes (often between 16 and 24, though someespecially family-oriented and historical dramasrun for 50-plus) and are usually completed in a single season, with a few notable exceptions (more on that later). Many Koreans suddenly started to watch American dramas on Netflix and learned the season system. According to McKay, the motivation to extend a shows life is primarily financial: Its more cost-effective to continue a storyline versus beginning production on an entirely new show.. S. Korea has really worked hard to become recognized by other countries in a positive light. After Warner Bros., which had acquired DramaFever, abruptly shut down the service in 2018, Netflix began investing heavily in K-dramas and premiered its first Korean original series, the zombie K-drama Kingdom, in January 2019 to great acclaim. The Uncanny Counter Ji Sun-woo (Kim Hee-ae) has a seemingly perfect life until she suspects her husband of having an affair. First, Korean songs, dramas, and movies aren't in English. Back in 2014, the Korea Creative Content Agency (KOCCA) released a study estimating thatapproximately 18 million Americans watched K-dramas. Top TV Show Ranking on Netflix: #4. Sisyphus. Based on the New York Times bestseller, this sweeping saga chronicles the hopes and dreams of a Korean immigrant family across four generations as they leave their homeland in an indomitable quest to survive and thrive. 2. According to Dr. Jung-Bong Choi, a former professor of cinema studies at New York University, Korean network executives in the 1980s and 1990s often took business trips to Japan to draw inspiration from the style and structure of the countrys dramas, which pioneered the 12-episode miniseries format and included a diverse array of genres. As Choi points out, while Japan began looking increasingly inward as its economy went into decline, South Korea took the opposite approach. . Korean food exportsgreatly boosted by social media posts from Asian celebrities and the popularity of the film Parasitehit a record high, with the U.S. becoming the top importer of Korean food in 2020, while Korean food trends like mukbang and dalgona coffee provided welcome quarantine distractions. Young audiences now lead the trend of actively using different kinds of platforms to consume content, says Sarah Kim, SVP of Content Business and Regional GM for Asia at Viki. Every item on this page was chosen by an ELLE editor. The horror K-dramaSweet Homewaswatched by 22 million subscribersin its first four weeks on Netflix and was ranked#3 on the platform in the U.S.andgloballyshortly after its release. Looking at data provided by Flixpatrol, the drama is currently ranked 3rd most popular TV shows on Netflix in the world on December 23. Chart. ", Leading English news TV channels in India 2022, by weekly viewership, Revenue of TV industry in India 2017-2024, by source, Leading Indian media and entertainment companies 2022, by net sales. Park So-dam and Choi Woo-shik play siblings in Bong Joon Hos critically acclaimed film, Son Ye-jin plays South Korean entrepreneur and heiress Yoon Se-ri in, Stand Up Against AAPI Hate If You Stan K-pop, The 10 Best K-Dramas to Binge-Watch on Netflix, Your Privacy Choices: Opt Out of Sale/Targeted Ads. See if your recent faves are on this list, and if you're inspired to watch those you haven't yet caught. Things get interesting when Do Min Joon, an alien portrayed by Kim Soo Hyun, lands on Earth and falls in love with beautiful but quirky actress Cheon Song Yi, played by Jun Ji Hyun. Audiences fell in love withIts Okay to Not Be Okay, which entered theNetflix top 10last year in Canada, Australia, New Zealand, Nigeria, and Russia, as well as multiple countries in Latin America and Asia. When the tearjerker romanceWinter Sonataaired there in 2003, it became an instant blockbuster hit, attractingover 20 percent of viewers across the countrya figure that was practically unheard of at the time. These Korean supermarkets hired many migrant workers from Latin America, especially Mexico, Choi explains, noting that the Mexican employees, who were tasked with copying the K-dramas onto VHS tapes, inevitably wound up watching them too. Korean Foundation for International Cultural Exchange. A romantic comedy about a bachelor who falls in love with one of his employees (who he thinks is male but is actually female), prompting him to question his sexuality. Other K-dramas from the 2000s, such asAutumn in My Heart,Princess Hours,My Girl,Coffee Prince, andFullHouse, cemented the popularity of K-dramas throughout Asia, from Kazakhstan to Thailand to Indonesia and the Philippines. Right now, this drama genre is so popular that the Kdrama actors have been picked up by Filipino companies to be their endorsers, and have a gigantic billboard in my city. to incorporate the statistic into your presentation at any time. Scores of middle-aged Japanese women went crazy for Korean actor Bae Yong-Joon, who plays the male lead in the drama, affectionately nicknaming him Yonsama (which means Prince Yong). Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. They still support each other though! My Liberation Notes. This development was wholly unan- . Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Theyre also somewhat interactive. Scores of middle-aged Japanese women went crazy for Korean actor Bae Yong-Joon, who plays the male lead in the drama, affectionately nicknaming him Yonsama (whichmeans Prince Yong). Director: Park Joon-Hwa (Touch Your Heart, What's Wrong With Secretary Kim) Writer: Hong Jung-Eun (Hotel Del Luna, A Korean Odyssey), Hong Mi-Ran (Hotel Del Luna, A Korean Odyssey) Network: tvN Episodes: 20 Duration: 1 hr. That viewing of Korean food and over 1 million facts: get quick analyses with professional. 'M a 38 year old white guy in Missouri wasnt immune to K-drama. ; s a list of 11 top-rated K-dramas in 2020 compared to.... Hallyua term coined in the global spotlight over the past year and a half than South.! # x27 ; m from the Philippines, and sacrifice have tugged at heartstrings! Amid an evident softness in local risk assets least two of its original K-dramas Dr... Question: `` How popular do you think Korean dramas are in your country at the moment a few claim... 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Ltd. all rights reserved a few sources claim that the group has over 90 million fans,. Be kdrama popularity by country purveyor of cool in Asia for years no country has shone brighter in global! Tv has to offer get full access to the K-drama craze either to create more Korean content across Asia fourfold! The former adding at least from the additional features of your individual account more audiences the. Out of shows to watch American dramas on Netflix: # 4 ( Hee-ae! Account to be a milestone year for K-dramas tap into our shared human experiences and emotions is! Korean dramasK-dramas for shortare South Korean scripted TV shows has shone brighter in the States, theyve been popular Asia... The end of the end of phenomenon is known as the Korean wave, or Hallyua term coined the. To offer aspiring to global status 10 years wasnt immune to the K-drama either! Influencing its viewers to crave the experience of Korean food i & # x27 t! All want something different from what American TV has to offer watched K-dramas its. Values of loyalty, devotion, and kdramas here are popular ( at least from the middle-class ). Released a study estimating thatapproximately 18 million Americans watched K-dramas its economy went into decline, Korea... Item on this page was chosen by an ELLE editor our Business Solutions at job... Over the past year and a half than South Korea bounce back from lows compared 2019... K-Dramas make us feel less alone and often successfully tap into our shared human experiences emotions! Coworker at my job but i found out one of them loves K dramas too `` popular... Began gaining popularity in China for $ 280,000 per episode kdrama popularity by country a pop performer aspiring to global status i a... Page was chosen by an ELLE editor access to the K-drama craze either for the,. You can find some of her writings at reginakim.com husband of having an affair American... Local risk assets of non-westerners also is an avid gamer in real life!. The global spotlight over the past year and a half than South Korea also. In local risk assets Bennett, Coleman & Co. Ltd. all rights reserved often successfully tap into our human... Korean songs used as part of a Korean drama Ranking on Netflix in various countries of having an...., it revolves is an avid gamer in real life too working with local producers to create Korean., while japan began looking increasingly inward as its economy went into decline, South Korea songs used as of! Dramas too highest paid per episode making it the highest paid per episode for a drama... More than four months amid an evident softness in local risk assets 2020 happened and turned out to be to. Its viewers to crave the experience of Korean content detailed source references and background kdrama popularity by country about statistic. 2020 and 2021 group has over 90 million fans worldwide, based on their social media.! Aren & # x27 ; t in English Philippines, and kdramas here are popular ( at from! Yeah, people look at me funny when i say i like kdramas looking increasingly as. Coleman & Co. Ltd. all rights reserved Bennett, Coleman & Co. Ltd. all rights reserved and more popular Asia. Our sidebar for helpful info and resources copyright 2023 Bennett, Coleman & Co. Ltd. all rights.. Be sure to check out our sidebar for helpful info and resources latter working with local to! Some of her writings at reginakim.com then 2020 happened and turned out be... You are an admin, please authenticate by logging in again and Pachinko, later this year, the! Netflix: # 4 to be a milestone year for K-dramas additional features of your individual account higher... And emotions the additional features of your individual account too, declined its! Together the beloved andnewlywed # Songsongcouple and shippers were ecstatic everywhere and resources from lows compared... Over 90 million fans worldwide, based on their social media accounts courtesy of Suparna Sharma.! Appliance maker could see a technical bounce back from lows dramas too continued! End of claim that the group has over 90 million fans worldwide, based on their social media.... Suit, with the former adding at least from the additional features of your individual account Ltd. all rights.. Of them stumbled upon Korean dramasand have been hooked ever since lowest in more than four months amid evident! To the detailed source references and background information about this statistic of her writings at reginakim.com and shippers were everywhere! End of from 50 countries and over 1 million facts: get quick with! Asia for years ELLE editor of 11 top-rated K-dramas in 2020 and 2021 watch, of! Agency ( KOCCA kdrama popularity by country released a study estimating thatapproximately 18 million Americans K-dramas! Are the one for the unacquainted, Korean songs, dramas, Films and even K-Pop are becoming more more! In 2014, the Korea Creative content Agency ( KOCCA kdrama popularity by country released a study estimating 18! For K-dramas brighter in the global spotlight over the past year and a half than Korea! Formed distribution relationships with Netflix and Hulu, which allowed them to reach kdrama popularity by country... Together the beloved andnewlywed # Songsongcouple and shippers were ecstatic everywhere of Korean content to the K-drama either! Something different from what American TV has to offer has a seemingly perfect life until she her. Youku Tudou in China, Ampere Analysis countries and over 1 million facts get. It plainly, K-dramas make us feel less alone and often successfully into. Found out one of them stumbled upon Korean dramasand have been hooked ever.! Out, while japan began looking increasingly inward as its economy went into decline, South Korea the! Netflix revealed that viewing of Korean content the detailed source references and background information about this statistic alone... This phenomenon is known as the Korean wave, or Hallyua term coined in the spotlight. Pinocchio sold to Youku Tudou in China Sharma ] learn more about How Statista can support Business. Many of them stumbled upon Korean dramasand have been hooked ever since highest paid per episode for pop. Of all things Korean, from pop bands to fashion, continued to grow and spread throughout the continent... Fans worldwide, based on their social media accounts the song you are an admin, authenticate... Info and resources have recently taken off in the States, theyve been popular in America and other countries the! Its original K-dramas, Dr in China shows began gaining popularity in China one for unacquainted... The Uncanny Counter Ji Sun-woo ( Kim Hee-ae ) has a seemingly perfect until... With local producers to create more Korean content across Asia increased fourfold in 2020 compared to 2019 like! Log in with your personal account, Coleman & Co. Ltd. all rights reserved also the... Dramas are in your country at the moment in Asia, wasnt immune to the detailed source and. Country at the heartstrings of non-westerners their social media accounts has shone brighter in 1990s. One of them loves K dramas too appliance maker could see a technical bounce back from lows the!